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Location DB >
United States >
Wisconsin >
Menasha >
Valley Fair Shopping Center
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Valley Fair Shopping Center
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created by nohbdy
on 8/31/2006 8:17 PM
last modified by relik
on 10/9/2010 1:02 AM
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Publically Viewable |
This location has been labeled as Demolished, and therefore can be viewed by anyone.
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Type: Building
Status: Demolished
Accessibility: forget it.
Recommendation: not very exciting
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Address
Menasha, Wisconsin
United States
Owner: "VF Partners"
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mostly everything has been closed, the only thing still there is the movie theater (very active), at this point it takes a little work to get in to, if a door is open its not all the hard but if they are locked they are alarmed, now it is mostly empty storefronts. Live fire training is occurring in portions of the building throughout July 2007
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from wiki The Valley Fair Shopping Center was a shopping mall in Appleton, Wisconsin which opened on August 11, 1954. It originally had six stores: Krambo Supermarket, House of Camera & Cards, Badger Paint & Hardware, Donald's, Hamilton Bakery and Eddie's Self-Service Liquor. The mall was built by Hamilton Construction Company under the name Hoffman Shopping Centers, Inc. The mall was one of the first in Wisconsin to be enclosed, and is arguably the first enclosed mall in the world with its own climate controls. The next two years would see further expansion in phases, fronted on the eastmost end by a W.T. Grant discount store. With this, the mall was fully completed by 1956. It would remain reletively unchanged at least up through 1976, when the Grant's anchor would cease with the rest of the entire chain. In 1978-1979, the mall would re-tenant and emphsize less on local businesses and bring in more nationally known tenants with a huge expansion and renovation project. This project included. * An extension of the east wing of the mall, going through the former W.T. Grant store. Space was created for 15-20 new shops, most of them national chains. Included were Brauns, RadioShack, Thom McAn, and Hallmark Cards, were among the new tenants. This section fronted a huge Kohl's Department Store / Supermarket combo...one of the last to be built in Wisconsin, and the only one north of Milwaukee. * A new Marcus 6-screen cineplex was built onto the rear of the mall adjacent to Center Court. * Alterations were done to the older 1950's portion of the mall to blend it into the newer section, including new carpeting laid atop the original concrete flooring, new lighting fixtures and exterior signage. Through the 1980s and early 1990s, the mall changed ownership several times. Foot traffic started to decrease when Northland Mall (Appleton) completed a major expansion, adding its own Kohl's Department Store anchor (built out of another former W.T. Grant store), joining a freestanding ShopKo with a new enclosed mall of 25-30 stores built between the two anchors in 1983. Another 15 stores in a prexisting 1960s-era strip was also connected to Kohl's, creating a rare instance of a hybrid strip / enclosed mall. This was followed up a year later by Fox River Mall opening in 1984. Tenants started to relocate to both malls immediately as leases came up, though others would stick it out up through the late 1990s. Youth Futures was a non-profit organization created in 2002. Buying out the mall, they started to re-tenant a 3rd time, booting out all the national chains that were left, and refocusing soley on local tenants that were more family-oriented in nature. The former Kohl's building was split between an indoor skateboarding park, and a gathering place for teens, where local bands would often play on weekends. This venture would have created the nation's first functioning "youth mall" had it taken off. While a great idea, the venture was, sadly, bogged down due to high maintenance costs to heat and cool the nearly 50-year-old structure, and remodeling was far beyond their reach in costs. Youth Futures finally gave up in October, 2005, and the mall was sold in March of 2006 to "VF Partners", a partnership between Rollie Winter and Associates and Bomier. They intend to demolish most of the property. The former Kohl's building, as well as the Marcus Cinemas, are still new enough and structually sound, and won't be torn down. In July 2007 the hand of Fate dealt the Vally Fair Mall the card of death. Appleton Fire Department began live fire training evolutions in the mall. There is nope hope for a comeback now. *Update* As of June 2010, the old Khols food store has been mostly demolished, with the front portion knocked down and turned into a stripmall. The back portion remains and is VERY active. A former Copps superstore has been built over the Valley Fair Mall site. The whole peice of land is developed. The mall is no more :(
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The moderator rating is a neutral rating of the content quality, photography, and coolness of this location.
This location has not yet been rated by a moderator.
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This location's validation is current. It was last validated by
Opheliaism on 10/9/2010 2:41 AM.
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on Oct 9 10 at 2:41, Opheliaism validated this location on Oct 9 10 at 1:02, relik changed the following: City, Accessibility on Oct 3 10 at 20:29, Steed validated this location on Oct 3 10 at 5:41, ViolatorOfTheLaw changed the following: Status on Oct 3 10 at 5:40, ViolatorOfTheLaw changed the following: History on Aug 8 08 at 12:06, Steed validated this location on Aug 8 08 at 5:54, dogtags changed the following: Status, Interesting Features, Security Measures, Required Equipment, Recommended Equipment, Future Plans on Jul 26 07 at 22:26, Emperor Wang validated this location on Jul 6 07 at 14:15, dogtags changed the following: History, Status, Interesting Features, Media Coverage, Future Plans, Web Links on Sep 1 06 at 1:53, Emperor Wang validated this location
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